For many these are trying times and hoping the Pinch Pals can provide a bit of an optimistic view and assistance to remain engaged.

2020 is getting off to quite the bumpy start. Where I live In Northern Virginia schools are closed, community gatherings discouraged, “social distancing” is the new buzz word. Our world is in a free-fall with the hour by hour moving target of Coronavirus.

Like all of us, PinchPals are individuals with unique personalities. Their simple figurative form resembles most of us at some point in our lives…a bit of a belly. When I originally created them they were very much a part of a group, a community. (Blog Post 2 gives that back-story). And PinchPals put a smile on most faces. They are goofy. They are engaging.


During these challenging times many of you may feel isolated. I think about my elderly relatives, they most certainly are feeling alone with senior homes and community centers closing to visitors, including family members. I have also been thinking about friends I’ve been out of touch with for a while, this is a great time to reach out, to re-engage. We are going to enter into a slower pace for the next few weeks. The virus is bigger than us and I’m thinking the sooner we embrace the “pause”, knowing we are all in this together, the easier the new routines become. In other words we’ll all have some time on our hands. Hitting “pause” may actually be a gift to us. A chance to re-set and reflect. The silver lining.

Nurturing your tribe will absolutely help beat the inevitable boredom. With technology, virtual visits, face time and teleconference calls anywhere in the world are possible. This is a great time to connect and engage with friends, and in a more meaningful way than drinks in a noisy bar.

Is there someone you’ve been out of touch with for a while and are on your mind? Maybe you’re at a loss for words it’s been so long? The PinchPals can help you break the ice, re-connect and stay connected. They are gentle reminders that “I am thinking of you”, “I’m just a call away”, “You can depend on me.”

Missing a connection with a young person in your world, our animation “Stormy Day” might give their day a lift. Unless they are under 12 years old chances are the phone is tethered to their hand! Your introduction of the video to them may spark a conversation.

Sharing a PinchPals animation is a completely free way to engage with someone. Gifting a PinchPal is another way to show you care, and we have a variety of options in our store. And after we emerge from the necessity for “social distancing” the clay studio will be firing up full force with employment opportunities for as many folks as we can manage.


Hitting pause is not a bad thing, and we just may have no choice. Let’s rejuvenate and reflect. Let’s find and engage with our creative mojo. This just may be a long overdue opportunity for all of us to be clear about what truly is most important. Connect with those you care about. Stay safe, stay sane, wash your hands!

PinchPals are all of us! Let someone know you’ve got their back.

  • Tee Kay
    Posted at 01:56h, 18 March Reply

    Wise words, Bonnie, These are definitely trying times, and ideally we all come out of this experience kinder and more grateful for what we have. But getting to that point will be a challenging, isolating and frightening experience for many. Pinchpals could be the perfect way to reach out to them. Thanks for this beautiful concept.

  • Andrea T.
    Posted at 11:47h, 18 March Reply

    This is a scary time, indeed, but it is also a reminder that we are all in this thing called life together. We are all connected, and we are all in some way vulnerable. Now is a time for extra empathy for those around us. It is a time to reach out to those in our circle, to see if they are OK, not just physically but also emotionally. For those we don’t know personally, our extended community, it is a time to show kindness and generosity.

  • Susan E Prytherch
    Posted at 17:48h, 18 March Reply

    I am hoping that despite the social distancing this virus will have the silver lining of bringing a divided nation together.

    So true about connecting with people who we care about but so easily forget in course of busy lives.

  • Emma Springer
    Posted at 00:38h, 20 March Reply

    As a graduating college senior, it is quite interesting to see how this virus is impacting mine and so many others’ sense of community. While we were expecting to spend quality time in person with one another these next few weeks, it has been special to see how everyone is staying connected and keeping that sense of community, regardless of the physical distance between us. This virus is serving as a reminder of the importance of reaching out and connecting with others, something we lose sight of at times.

  • Cara N
    Posted at 22:18h, 22 March Reply

    Despite the reason, I am grateful for the opportunity to slow down and appreciate the special people I have in my life. The creative ones, the inventive ones, the caring and insightful ones, the smart and problem-solving ones, the ones I want in my foxhole. It also gives me the time to think about others who need help, who aren’t as fortunate as I am to have such wonderful people in my life. Now is the time for me to step up and make a difference, to reach out and help however I can. Just think how our world could change if everyone helped at least one other person. Let’s all become a Pinch Pal to a stranger.

  • Kyra
    Posted at 11:18h, 23 March Reply

    I make sure to call someone everyday, without that connection I wouldn’t be able to survive being confined to my house. Connection, art, and humor keeps us all going during this crazy time.

  • Elisa Fleener
    Posted at 23:00h, 23 March Reply

    Very enlightening post! It speaks to me in a very personal way. This pause has helped me to reflect, be creative, and connect with old friends and family via social media. We are bombarded everyday with news about the C19 virus -its nice to take a break from it and spread positive inspiration. So I’ve already shared the Pinch Pal video with my niece and the talk we had was a much needed one. Thank you for giving me a heads up on the availability of the animation.. I”m planning to send some PinchPals to an ailing Aunt and a couple of friends freaking out over ‘social distancing’.. I’m happy to let them know, although they are isolated, their not really alone because I’m there for them -like you say, “I’ve got their back.

  • Bonnie Fitzgerald
    Posted at 23:55h, 23 March Reply

    Thank you all for your interest and support of the PinchPals. The PinchPals are finding their place, hang tough everyone, stay safe!

  • SUSAN Briggs
    Posted at 13:41h, 25 March Reply

    Amazing sentiments represented by these PinchPals. This is a good time to Pause and enjoy the simple things in life, the friendships of diverse peoples, the knowledge that this is only temporary. The electronic world of emails, computers, etc. means we don’t have to stop socializing, just in a different form. My PinchPal art piece that my husband and I enjoy daily represents my Mother & her daughters, who ALL have my back. It is an inspiration! Thank you Bonnie & Ken for also being inspirations!

    • Bonnie Fitzgerald
      Posted at 15:25h, 26 March Reply

      So happy you own that artwork, really could not have a better home. Will use image for next Blog Post. Thank you!

  • Seana Gallagher
    Posted at 22:35h, 29 March Reply

    A sweet little gesture like this can make all the difference in our outlook. The PinchPal brightens my day and reminds me to let others know that I am thinking of them too.

  • Francesca Falvo
    Posted at 13:47h, 21 September Reply

    Bonnie you are speaking the truth! At fist the truth was difficult for this country to accept. America was born on dreams of entrepreneurs and hard working people trying to make a better life for themselves. Once covid hit everyone in my life I was close to began to isolate.. My employees my friends and my family felt so far away sometimes and it was difficult to be there for the ones I loved. Usually in difficult times like these human beings come together and lift each other up as a entire community. But with social distancing that became very challenging to do. Pinch pals is a very creative and loving way to reach out to someone, especially in a time like this. When you send a pinch pal to someone who feels far away, you’re sending the love and affection that cannot be reached over the phone. We cannot control this situation but we can control our relationships with one another and remind each other that we are all in this together and nobody Is alone In this fight.

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